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CADILLAC –
The General Motors design brief is to create an all electric halo sports car. This Cadillac project focuses on revolutionizing the aesthetic of future electric vehicles.
OCCUPANCY
TWO PASSENGER
DRIVETRAIN
ALL ELECTRIC MOTOR
VEHICLE TYPE
FLAGSHIP
CONSUMER IDENTITY
INSPIRATION
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Studies of how different forms can interact with each other.
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The side views became a key role in this project and led me to my key sketch below. I found this language to be the future of Cadillac on which they can grow.
A key inspiration sketch which captures the language I wanted to use on the vehicle. This was the language was the direction I want to take Cadillac.
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